Sell leggings online

Start, run, and grow your legging business

Get the training, tools, and support you need to build the legging business you’ve always wanted.

Everything you need to sell leggings

Free resources

Learn at your own pace with on-demand courses from Shopify Compass, and with other business owners on the Shopify Community forums. Find answers to your questions on the Shopify blog, or in our comprehensive guides.

Professional tools

Create an online legging store that reflects your unique brand with over 4 customizable and responsive themes. Efficiently manage your inventory and process customer orders all from one unified dashboard.

Smart marketing

Grab your customers’ attention with targeted marketing campaigns on social media and Google. Make sure customers can find your legging store by using Shopify’s built-in SEO tools and integrated blogging.

Award-winning support

Connect with Shopify customer support over online chat, phone, or email. Support is available 24/7, and can help with almost any challenge your legging business encounters.

Learn more about selling leggings

  • When selling leggings online, it's important to identify your target market. For example, are your leggings geared to adults and kids, or professions like athletes, dancers, or fitness and yoga? With your target market in mind, set up an ecommerce website that meets their needs. Shopify has more than 80 website templates and themes and thousands of apps that can help you personalize and customize your store, and market your leggings to new customers on search engines.

  • There are several ways to sell leggings online, including third-party marketplaces and your Shopify website. Shopify's all-in-one commerce platform allows you to integrate your online store with your social media accounts, so your products can reach people in more places.

  • Yes, you certainly can. Shopify is a great place to sell leggings of all types, with plenty of apps and features that can offer more convenience to your customers, including sizing charts, flexible delivery options and more than 100 payment gateway options.

  • There is no universal formula for determining the price of leggings, but with some market research and calculations that incorporate things like the price you paid to purchase the leggings or time spent crafting them, you can find a price that works for you. Consult with Shopify's free profit margin calculator for ideas.

Scale your sales

Powerful apps

Showcase your leggings with professionally edited photos or build customer loyalty with rewards programs. With over 80 options in the Shopify App Store, you can customize your store experience and test for success.

Sell everywhere

Sell your leggings online, in-person, and wherever your customers are. Quickly accept payments, view sales, fulfill orders, and track inventory with the Shopify POS app—no matter where you sell.

Scalable pricing plans

For legging businesses at every stage and size

Basic Shopify

Best for new ecommerce businesses with occasional in-person sales

$29per month


Best for growing businesses selling online or in-store

$79per month

Advanced Shopify

Best for scaling businesses that require advanced reporting

$299per month

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