
Marketing


What is Retail Marketing? Benefits, Types, Strategies

Shopping Tourism: Why Retailers Should Care (+ Tactics to Leverage this Trend)

Retail Events: The Complete Guide (+ Real-world Examples)

Social Media Marketing: How to Build Buzz for Your Retail Store

Summer Marketing: 20 Ideas To Survive The Summer Slump In Revenue

The Complete Guide to Market Research for Your Retail Business

Retailing Branding: 8+ Elements to Build a Memorable Brand Identity for Your Store

How to Run a Successful Sales Promotion (with Proven Ideas and Examples)

How to Set Up and Optimize Your Google Business Profile

How to Reach Nearby Shoppers with Google Local Inventory Ads

How to Increase Market Penetration: 9 Strategies for Retailers

Direct Mail for Retail Is Alive and Well: How These 5 Retailers Use Direct Mail to Increase Sales

Affiliate Programs for Retailers: What Are They and How They Can Boost Your Revenue

How to Set Up Google Maps Ads for Beginners

Local Marketing: How to Drive Local Shoppers to Your Brick-and-Mortar Store

Beat the Post-Holiday Slump: How to Survive Slow Months in Retail

A Simple Guide to In Store Demos and Sampling for Retailers

How to Measure Your Store’s Marketing Results (Hands-on Tips)

Product Branding 101: How to Give Personality to Standalone Products

Retail Partnerships: How to Collaborate with Other Stores (+ 9 Examples)

How to Create Retail Packaging That Drives Sales [With Examples]

How to Build a Brand Story: Lessons from Retail Branding Experts

Point of Purchase Displays: How Retailers Can Use POP Marketing to Increase Sales

The Science of Free Samples: How Freebies Keep Customers Coming Back For More

Nailing Your Next Product Launch: How to Release New Products (Without the Pitfalls)

5 Lessons Traditional Retailers Can Learn From DTC Brands

The Ultimate Guide to Geotargeting in Retail

The Ultimate Guide to QR Codes for Retail Businesses

How Scent Marketing Works for Retailers

Foot Traffic: The Ultimate Guide to Bringing More People Into Your Retail Store

7 Local Business Owners Share Their Best Ideas for Bringing Customers In-Store

Word of Mouth Marketing: How to Get a Free, Sustainable Flow of New Customers

How to Build a Local SEO Strategy for Your Retail Business (+ 9 Tools to Get Started)

How Retail Signage Works and Why You Should Care

The Beginner’s Guide to Email Marketing for Retailers

What is a Customer Referral Program? A 6-Step Guide to Creating Your Own

5 Reasons Retailers Should Stop Discounting (and What to do Instead)

The Art of Retail Upselling : How to Get Your Customers to Buy More (+ Tools and Examples)

Bundling for Retail: How to Package Products Together for More Sales

Interested in Using Instagram to Market Your Retail Business? Here's Everything You Need to Get Started

The Retail Store Owner’s 11-Step Guide to Launching Google Shopping Ads

Retail SMS Marketing: Benefits, Best Practices, & Examples of Customer Texting Done Well

Retail Psychology: How Understanding Consumer Behavior Can Improve Your Retail Store's Sales

Cause Marketing: What It Is, How To Do It, and Why It Matters

How to Boost Revenue and AOV with Post-Purchase Upsells

15 Digital Marketing Ideas for Retail Store Owners: How to Promote Your Business & Get More Customers

Influencer Marketing for Retail: How to Find the Right Ambassador For Your Business

What is Visual Search: How Retailers Can Use it to Enhance the Customer Experience
