Zero Studios

About

Business description

Zero is a digitally-native branding agency with offices in New York and Milwaukee. We build next generation brands and digital experiences.

Since our first work with them in 2020, Poppi has taken the nation by storm, popping up in what feels like every bodega, corner store, and big-box retailer in the US. 

For our second engagement, we’ve redesigned and rebuilt their website from the ground up, reimagining the traditional e-commerce experience for a brand that’s growing faster than ever.

Nothing says fun like mac and cheese. But as a category, it hasn’t changed much over the years. Together with Goodles, we set out to disrupt it by tapping into a nostalgia-drenched aesthetic smothered in cheese to appeal to all the inner kids out there.

We partnered with one of our fave brands, Crap Eyewear, to design a unique experience for their special collections pages. It needed to express the brand’s out there personality while being flexible and easy to shop.

A combination of GIFs and picture-in-picture videos bring dynamism, and large product imagery allows the user to easily find the perfect frame. ✌️👽✌️

Our goal was to reposition Chomps as a go-to snack brand, and not your average meat stick. It’s real food that doesn’t compromise on taste nor chompspiration.

Along the way, we overhauled their eCommerce experience, created flavor forward art direction, and refined many elements of the brand.

Meet ByHeart. The first infant formula developed with no-compromise nutrition™: a recipe that offers all-in-one benefits with ingredients you can trust.

We created an intimate and joyful site experience to educate, delight and put parents at the center for a better feeding future.

After a Kickstarter campaign and a licensing deal with Nike, Kizik has built a cult following among hands-free devotees.

With a terrific product on their hands, Kizik turned to Zero to refine their brand strategy and visual identity, build a flexible and scalable site, and position themselves as a big-tent brand.