Social media marketing

Social media marketing courses & tutorials

Find out how to use Facebook, Instagram, LinkedIn, and other popular social platforms to connect with customers and sell your products.


Get in shoppers' social feeds to showcase your brand and products, remove shopping barriers, and build customer loyalty.

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Build your brand on Instagram1h 8m
Course • Jun 28

Build your brand on Instagram

Get sales with a killer Instagram strategy. Grow your brand into an empire.

This Instagram course helps you build your account from scratch. Set the right goals. Run highly-targeted campaigns. Give your audience the content they want to see. And get sales.

Learn the tips and tricks that pro marketers use to get views, loyal followers, and sales.

Your instructor is pro social media marketer Jade Darmawangsa. Jade’s social media accounts and ecommerce businesses have been so successful that she skipped college to run her own media brand.

Now Jade helps thousands of content creators launch and grow their businesses.

Jade Darmawangsa
Thumbnail preview about Organic content strategies for Instagram3m
Tutorial • Apr 5

Organic content strategies for Instagram

Haley Dashovich
Thumbnail preview about How to use Tiktok for your business3m
Tutorial • Apr 5

How to use Tiktok for your business

Haley Dashovich
Thumbnail preview about Create a consistent content strategy for social media growth2m
Tutorial • Apr 5

Create a consistent content strategy for social media growth

Haley Dashovich
Thumbnail preview about Video equipment for DIY content creation4m
Tutorial • Apr 5

Video equipment for DIY content creation

Haley Dashovich
Thumbnail preview about 6 ways to grow your email, chat, & text subscribers4m
Tutorial • Mar 30

6 ways to grow your email, chat, & text subscribers

Shopify Education Team
Thumbnail preview about Cross promotion on social media3m
Tutorial • Feb 24

Cross promotion on social media

Aidin Robbin
Thumbnail preview about Ask me anything about Instagram with Later1h 2m
Recorded Webinar • Feb 11

Ask me anything about Instagram with Later

Join Lexie Carbone and Nikki Canning from Later for a live discussion on everything Instagram. Creators of the Shopify Compass course How to make money on Instagram, the Later team will join us to answer all of your burning questions on how to be successful in building your brand, understanding new features and setting up your digital storefront for this social channel. Submit your questions in advance ([here!](https://community.shopify.com/c/Compass/Submit-your-questions-here-Feb-11-Shopify-Compass-AMA-about/m-p/1046067?utm_source=compassdotcom&utm_medium=splash&utm_campaign=Instagram_ama&utm_term=compass#M354)) to ensure you crush your Instagram game in 2021.
Thumbnail preview about How to create a 2021 advertising roadmap1h 2m
Recorded Webinar • Feb 4

How to create a 2021 advertising roadmap

Wondering how best to create and allocate your advertising budget in 2021 after the year that was? In this webinar, Brandon Lupo, co-founder of digital agency Slicedbread will bring historical data from their clients to you, to help provide visibility into yearly trends and the effects of 2020 on advertising channels. We'll help you take those trends and establish monthly budgets to maximize performance.
Thumbnail preview about Marketing campaigns in Shopify4m
Tutorial • Jan 27

Marketing campaigns in Shopify

Lucy Martin
Thumbnail preview about 3 tips for scaling your business2m
Tutorial • Jan 26

3 tips for scaling your business

Shopify Education Team
Thumbnail preview about How Pinterest can boost your traffic (and sales) in 20211h 3m
Recorded Webinar • Jan 14

How Pinterest can boost your traffic (and sales) in 2021

Looking to attract new customers and grow sales? With over 400 million monthly active users with high shopping intent, Pinterest is a sales channel worth considering. Join Pinterest Product Specialist Alisa Meredith who will cover what you need to get more traffic and sales. We’ll cover how to create Pins that stand out and how to get found in search using easy, affordable tools that make Pinterest marketing fun and effective.